Vandendriven. A passion for cars.
Akmal and his crew turned their passion for cars into their profession. Their in-depth knowledge, extensive experience, and genuine love for the craft make them the ideal partner for both private individuals and businesses.
Challenge
A premium detailing and protection company wanted to attract more customers online, but their existing website and campaigns generated little revenue.
On top of that, marketing costs were high and not always clearly linked to new customers.
Our approach
Smart website restructuring
Services were reorganized into clear main categories.
Each sub-service got its own dedicated landing page, optimized for SEO and clarity.
Result: more relevant traffic and a clear, intuitive customer journey.
Productization of services
Services were packaged into clear, recognizable offers with transparent pricing and value. This made it easier for customers to choose and increased trust in the purchase.
Smart channel strategy
We used organic and paid video content focused on customer pain points to strengthen brand recognition.
Google Ads were deployed to capture high-intent, bottom-of-funnel searches and convert them into customers.
Results
+25 new customers acquired during the first campaign period.
Marketing costs reduced by 42% through more efficient channel usage
Improved search visibility and higher customer satisfaction thanks to transparent service packages
Heylo Advantage
By combining a smarter website structure, service productization, and a mix of organic and paid media, we successfully aligned branding and performance.